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Can A Business Mentor Really Help You Become Successful?

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Back in the day, direct marketing was really what we would call a “door-to-door” salesman or saleswoman. Some of the early direct selling companies were Avon, Tupperware, Shaklee, Amway and MaryKay. Over the years this industry has become increasingly popular because of the low cost to get involved and the flexibility it offers.

According to the Direct Selling Association (DSA), in 2016 20.5 million people in the United States were involved in direct sales, and 5.3 million were building an independent business through managing customers, sales and recruits Direct selling is not a new industry, but it’s seen a resurgence over the past few years as people are looking for opportunities to earn extra income or build a business outside a typical 9-5 job. Staring a direct sales business requires minimal start up costs but commitment, time and effort to become successful, just as it would building a company from the ground up.

As a direct seller you’re an entrepreneur and your own boss. Benefits include working when, where and how to you so you can be present for your family and pursue other interests. The majority of people in direct sales work from a home office, which presents its own unique set of challenges: scheduling work versus home time and keeping your business organized without having someone help you manage your time. There is a plethora of information available in written form, online and in books, but having a dialog with someone who has had similar experiences, made mistakes and continued to be successful is invaluable. A mentor can help you develop your own business voice and direction, and everyone, from the person just starting out to the leader of a large organization, benefits from mentoring. Here are four reasons you can benefit from a mentor or a business coach.

1. Identifying How to be Successful

"A mentor is someone who allows you to see the hope inside yourself." Oprah Winfrey

A study published in the Journal of Vocational Behavior quantifying the benefits of mentoring found people who utilized a career mentor were more likely to success than those without. Your definition of success may not be the same as your friend’s. Identify what success means to you and share this with your mentor up front so they can help guide you to achieving your description of success.

2. Define Goals

“Mentoring is a brain to pick, an ear to listen, and a push in the right direction.” John C Crosby, Politician.

Are you setting realistic goals with a clear plan to execute? Or do you set lofty goals but aren’t able to define a plan of action? If you fall into the latter category, you’re not alone; one of the biggest mistakes in business people make is not setting realistic objectives or a clear path to execute. Your mentor has likely been where you are and can help you develop a long-term business plan with short-term targets that will lead you to success.

3. Constructive Criticism

“The greatest good you can do for another is not just to share your riches but to reveal to him his own" Benjamin Disraeli, British Prime Minister

It’s often difficult for us to take a step back and see the whole picture when we’re immersed in the day-to-day details of our business. A mentor provides objective insight into the areas in which you could improve or strengthen; they can also be a sounding board to bounce ideas and provide another perspective. They can also help you determine when it’s time to delegate or seek outside resources to assist with necessary business tasks that are outside your skillset.

4. Networking

“The best way a mentor can prepare another leader is to expose him or her to other great people.” John C. Maxwell, Author

A mentor or business coach can introduce you to others in the industry. These connections can be mutually beneficial to generate referrals, learn about training opportunities plus offer advice and expertise. Developing a network of business partners has also been shown to boost confidence, which overall leads to greater success.

So, if you see the value in having a mentor, where would find one? Perhaps your upline leader or another leader in the company can serve as a mentor. Or maybe you have a friend in the direct selling industry who you’ve watched grow and thrive in the industry. Perhaps you’d like to utilize a professional coach endorsed by the DSA. If you’re interested in finding someone with whom you have common interests, there are resources available to anyone in this industry!

Interested in learning more about the business opportunity we offer along with the mentoring and training we provide? Click here for more information.

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Heidi Leist is founder and CEO of Lemongrass Spa Products, a direct selling company specializing in natural and organic skincare, mineral makeup and baby care products.  Heidi’s passion is empowering women and men to live the Lemongrass lifestyle by balancing natural skincare with healthy eating, exercise, faith and family.  Learn more about us on Facebook at Lemongrass Spa Products Corporate or follow Heidi @LemongrassHeidi on Twitter.

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Guest Monday, 11 December 2017